Why Neighborhoods Love Independent Hotels

When an independent hotel arrives in town and starts unpacking swanky lobby furniture, beehives, and doormen, neighborhoods get excited—and real estate prices go up. Everything’s about to get better—food, architecture, the economy—all those tangible things that make up that Jane Jacobs-ian “I feel really good on this street” vibe. So if you’re looking for a good reason to […]

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Conference Survival Guide

A memory trick to never forget a face. Why you should eat dinner more than once. Whether you’re a conference novice or ninja, we’re confident you’ll enjoy the collective wisdom of our crack team of event-goers. (And if you’ve been tasked to find the ideal meeting spot, check out 5 Memorable Meeting Venues.) Danielle Pitonyak: Hotel Partnerships […]

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The Extra Point: Loyalty Lessons in Sports & Hospitality

Face paint, body paint, giant foam fingers, giant foam “cheese” hats, temporary tattoos, real tattoos – dedicated sports fan know no limit when it comes to showing their love and dedication to their team. Then why are some of the most-loved sports teams rolling out loyalty programs? Savvy teams, like savvy hoteliers, know that a […]

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What Is Lost When an Independent Hotel Becomes a Chain

You see it all the time, in every town in America—another local favorite has closed its doors, while a big-box store or chain restaurant pops up in its spot. Even as the economy recovers and initiatives are taking place to support and rejuvenate local, small business owners, it’s still a challenging time. The independent hotel […]

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IHG Adds Kimpton to Portfolio with Holiday Inn and Crowne Plaza

Intercontinental Hotel Group, a pioneer in hotel standardization with 4,700 Holiday Inns, Candlewood Suites, and other brands worldwide, announced the acquisition of beloved boutique hotel collection Kimpton Hotels for a cool $430 million cash. IHG CEO Richard Solomons, reached on his way to Davos for the World Economic Forum, told Bloomberg News the acquisition of Kimpton’s […]

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Creating Boom-Time Loyalty for the Long Term

Stash Founder and CEO, Jeff Low, explains investing in loyalty is an insurance policy. If you ignore it until the economic bubble or your appendix bursts, you’ve waited too long. Originally published in Hotel News Now. It’s a wild ride You’re feeling it today: The highs are high for most hotels. Right now, hoteliers are […]

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How to Make a 1338-Room Convention Resort Feel Like a Boutique Hotel

  Caribe Royale‘s size is part of the Orlando resort’s appeal. While you’re there, you feel as if you’re in another, endlessly pleasant world, a world with 53 lush, tropical acres, 2 restaurants and 3 lounges for moods from “I want ultra upscale fine dining” to “I want a drink without leaving the pool.” But […]

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A Chain By Any Other Name Is Still a Chain

Stash Founder and CEO, Jeff Low, explains the difference between soft-branded chain hotels and true independent properties. Originally published in Hotel News Now. The chains have a problem, and it is standardization. Standardization ushered in the Industrial Revolution, and it has given rise to many of the world’s largest and most successful companies. And it’s […]

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Loyalty Programs Drive Direct Bookings

When OTAs like Expedia and Orbitz entered the scene, they whisked the travel industry off its feet, giving hoteliers visions of a utopia where the playing field was leveled and marketing came easy, and travelers a seemingly endless parade of hotel choices at cut rates. OTAs do provide exposure for hotels on a huge level. More exposure, […]

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8 Traps of Loyalty Program Design

Are points just for the 99%? Should the elite level be called Centaurus or Phoenix? Stash CEO Jeff Low explains the importance of hierarchy, the actual dollars and cents cost of building a loyalty program, the Howell fallacy, and other things he’s learned from creating 2 loyalty programs from scratch—Expedia’s rewards program and Stash Hotel Rewards. His conclusion: […]

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